Data protection
I. Name and address of the person responsible
W&S Digitalagentur GmbH
Kollwitzstraße 1
73728 Esslingen
Phone: +49 (0) 711 184206-0
E-Mail: hello@wus.de
Website: www.wus.de
is the controller within the meaning of the EU General Data Protection Regulation (GDPR) and other national data protection laws.
II. Name and address of the data protection officer
The data protection officer of the controller is:
simply Legal GmbH
Sebastian Schenk
Burkarderstraße 36
97082 Würzburg
E-Mail: info@dieter-datenschutz.de
Website: www.dieter-datenschutz.de
III. General information on data processing
1. Scope of the processing of personal data
We only collect and use the personal data of users of our website to the extent necessary to provide a functional website, our content and services. In principle, the collection and use of our users' personal data only takes place with their consent. An exception to this principle applies in cases where the processing of data is permitted by law or where it is not possible to obtain prior consent for factual reasons.
2. Legal basis for the processing of personal data
The legal basis for the processing of personal data is generally derived from:
• Art. 6 para. 1 lit. a GDPR when obtaining the consent of the data.
• Art. 6 para. 1 lit. b GDPR for processing operations necessary for the performance of a contract to which the data subject is party. This also includes processing operations that are necessary for the performance of pre-contractual measures.
• Art. 6 para. 1 lit. c GDPR for processing necessary for compliance with a legal obligation are required.
• Art. 6 para. 1 lit. d GDPR, if vital interests of the data subject or a third party are at stake. processing of personal data of another natural person.
• Art. 6 para. 1 lit. f GDPR, if the processing is necessary to safeguard a legitimate interest of our company or a third party and the interests, fundamental rights and freedoms of the data subject do not outweigh the former interest.
3. Data erasure and storage duration
The user's personal data will be deleted or blocked as soon as the purpose of storage no longer applies. Data may be stored for longer if this has been provided for by the European or national legislator in EU regulations, laws or other provisions to which the controller is subject.
The data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or fulfillment of a contract.
IV. Use of our website, general information
1. Description and scope of data processing
Each time our website is accessed, our system automatically collects data and information from the user's computer system. The following information is collected:
- (1) Information about the browser type and version used
- (2) The user's operating system
- (3) The user's internet service provider
- (4) The IP address of the user
- (5) Date and time of access
- (6) Websites from which the user's system accesses our website
- (7) Websites that are accessed by the user's system via our website
The data described is stored in the log files of our system. This data is not stored together with other personal data of the user.
2. Purpose and legal basis for data processing
Temporary storage of the IP address by our system is necessary to enable delivery of the website to the user's computer. For this purpose, the user's IP address must remain stored for the duration of the session. The data is stored in log files to ensure the functionality of the website. We also use the data to optimize the website and to ensure the security of our information technology systems. The data is not analyzed for marketing purposes in this context.
The legal basis for the temporary storage of data and log files is Art. 6 para. 1 lit. f GDPR. The legal basis for the temporary storage of data is Art. 6 para. 1 lit. f GDPR. The collection of your personal data for the provision of our website and the storage of the data in log files is absolutely necessary for the operation of the website. The user therefore has no option to object.
3. Duration of storage
Your data will be deleted as soon as it is no longer required to achieve the purpose for which it was collected. If your data is collected to ensure the provision of the website, the data will be deleted when the respective session has ended. If your data is stored in log files, it will be deleted after seven days at the latest. Storage beyond this period is possible, in which case the IP addresses of the users deleted or anonymized. It is then no longer possible to identify the accessing client. V. General information on the use of cookies
We use cookies on our website. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user's computer system. When you visit a website, a cookie may be stored on your operating system. This contains a characteristic string of characters that the browser to be uniquely identified when the website is called up again. We cookies make our website more user-friendly.
Some elements of our website require that the browser can be identified even after a page change. The legal basis for the processing of personal data using cookies results from Art. 6 para. 1 lit. f GDPR. The purpose of using technically necessary cookies is to simplify the use of our website. We do not user data collected by technically necessary cookies to create user profiles.
Cookies are stored on the user's computer and transmitted by it to our website. As a user, you therefore have control over the use of cookies. You can restrict or deactivate the transmission of cookies by making changes in the settings of your Internet browser. Stored cookies can also be deleted there. Please note that you may no longer be able to use all the functions of our website if you deactivate cookies. VI. Your rights / rights of the data subject
According to the EU General Data Protection Regulation, you have the following rights as a data subject:
1. Right to information
- ((1) Purpose of data processing;
- (2) the categories of personal data processed;
- (3) the recipients or categories of recipients to whom the personal data concerning you have been or will be disclosed;
- 4) the planned duration of storage of the personal data concerning you or, if specific information on this is not possible, criteria for determining the storage period;
- (5) the existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing;
- (6) the existence of a right of appeal to a supervisory authority;
- (7) all available information about the origin of the data if the personal data is not collected from the data subject;
- (8) the existence of automated decision-making, including profiling, referred to in Art. 22 (1) and (4) GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject. Finally, you also have the right to request information as to whether your personal data is transferred to a third country or to an international organization. In this , you can request information about the appropriate safeguards pursuant to Art. 46 GDPR in connection with the transfer.
You can your right to information at: datenschutz@weiseundstark.de
2. Right to rectification
If the personal data processed by us and relating to you incorrect or incomplete, you the right to have it corrected and/or completed. The correction will be made immediately.
3. Right to restriction
The right to restrict the processing personal data can be asserted in the following cases:
- (1) the accuracy of the personal data is contested for a period enabling the controller to the accuracy of the personal data;
- (2) the processing is unlawful and you oppose the erasure of the personal data and request the restriction of their use instead;
- (3) the controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the establishment, exercise or defense of legal claims, or
- (4) the data subject has objected to processing pursuant to Art. 21 (1) GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject. If the processing of personal data concerning you has been restricted, such data - apart from being stored - may only be processed with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State. If there is a restriction on processing in accordance with the principles described, you will be informed by us before the restriction is lifted.
4. Right to erasure
If the following reasons applyyou can request that the personal data concerning you be deleted immediately. The controller is obliged to delete this data immediately. The reasons are:
- (1) The personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed.
- (2) The processing is based on consent pursuant to Art. 6 para. 1 lit. a or Art. 9 para. 2 lit. a GDPR and you withdraw your consent. A further requirement is that there is no other legal basis for the processing.
- (3) You object to the processing (Art. 21 para. 1 GDPR) and there no overriding legitimate grounds for the processing. Another option is for you object to the processing pursuant to Art. 21 (2) GDPR.
- (4) The processing of your personal data is unlawful.
- (5) The deletion of personal data concerning you is necessary to fulfill a legal obligation under Union law or the law of the Member States to which the controller is subject.
- (6) The personal data concerning you have been collected in relation to the offer of information society services referred to in Art. 8 (1) GDPR. If we have made the personal data concerning you public and we are obliged to delete it in accordance with Art. 17 para. 1 GDPR, we will take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform data controllers who process the personal data that you as the data subject have requested the deletion of all links to this personal data or of copies or replications of this personal data.
We would like to point out that the right to erasure does not exist insofar as the processing is necessary
- (1) to exercise the right to freedom of expression and information;
- (2) for compliance with a legal obligation which requires processing by Union or Member State law to which the controller is subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
- (3) for reasons of public interest in the area of public health pursuant to Art. 9 para. 2 lit. h and i and Art. 9 para. 3 GDPR;
- (4) for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Art. 89 para. 1 GDPR, insofar as the right referred to in section a) is likely to render impossible or seriously impair the achievement of the objectives of that processing, or
- (5) for the assertion, exercise or defense of legal claims.
5. Right to information
If you have exercised your right to rectification, erasure or restriction of processing, we are obliged to communicate any rectification or erasure of personal data or restriction of processing to each recipient to whom the personal data have been disclosed, unless this proves impossible or involves disproportionate effort. You also the right to be informed about these recipients.
6. Right to data portability
Under the GDPR, you also have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used and machine-readable format. You also have the right to transmit this data to another controller without hindrance from the controller to which the personal data has been provided, where
• the processing is based on consent pursuant to Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR or is based on a contract pursuant to Art. 6 para. 1 lit. b GDPR and
• the processing is carried out using automated procedures.
Finally, in exercising your right to data portability, you have the right to have the personal data concerning you transmitted directly from one controller to another, where technically and when doing so does not adversely affect the freedoms and rights of others. The right to data portability does not apply to the processing of personal data that is necessary for the is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
7. Right to revoke the declaration of consent under data protection law
You have the right to withdraw your declaration of consent under data protection law at any time. Please note that the withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
8. Right to object
Furthermore, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based point (e) or (f) of Article 6(1) GDPR. The right to object also applies to profiling based on these provisions. The controller shall no longer process the personal data concerning you unless the controller demonstrates compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defense of legal claims.
If the personal data concerning you is processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing. This also applies to profiling insofar as it is associated with such direct advertising. If you object to processing for direct marketing purposes, the personal data concerning you will no longer be processed for these purposes. You also have the option of exercising your right to object in connection with the use of information society services (notwithstanding Directive 2002/58/EC) by means of automated procedures that use technical specifications.
9. Automated decision in individual cases including profiling
Under the EU General Data Protection Regulation, you still have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning you or similarly significantly affects you. However, there is an exception to this principle if the decision
- (1) is necessary for the conclusion or performance of a contract between you and the controller,
- (2) is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests; or
- ((3) your express consent.
If the processing is out in the cases referred to in (1) and (3), the controller shall take appropriate measures to safeguard the rights and freedoms and your legitimate interests. This includes at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision. The decision pursuant to (1) - (3) may not be on special categories of personal data pursuant to Art. 9 para. 1 GDPR, unless Art. 9 para. 2 lit. a or g applies and appropriate measures have been taken to protect the rights and freedoms as well as your legitimate interests.
10. Right to lodge a complaint with a supervisory authority
Finally, if you believe that the processing of personal data concerning you infringes the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement. VII. Electronic contact
If you contact us, an application form is available on our homepage, which you can use for electronic applications. The data entered in the input mask will be transmitted to us and stored.
These data are:
- (1) Name of the applicant
- (2) Entry date of the applicant
- (3) E-mail address of the applicant
- (4) Telephone number of the applicant
- (5) Applicant's desired salary
- (6) Skills of the applicant
- (7) Application documents
The following data is also stored at the time the message is sent:
- (1) The IP address of the user
- (2) Date and time of registration
It is also possible to contact us via the e-mail address provided. In this case, the user's personal data transmitted with the e-mail will be stored. Your data will not passed on to third parties in this context; the data will only be used to process the communication. The legal basis for the processing of the data is Art. 6 para. 1 lit. a GDPR if the user has given consent. The legal basis for the processing of data collected in the course of sending an email is Art. 6 para. 1 lit. f GDPR. If the e-mail contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR.
In this context, the processing of personal data serves solely to process the contact. In the case of contact by email, this also constitutes the necessary legitimate interest in processing the data. Should further personal data be processed during the sending process, this will only be used to prevent misuse of the contact form and to ensure the security of our information technology systems. Your data will be deleted as soon as it is no longer required to achieve the purpose for which it was collected. For the personal data from the input screen of the contact form and those by email, this is the case when the respective conversation with the user has ended.
The conversation is ended when it can be inferred from the circumstances that the matter in question has been conclusively clarified. The additional personal data collected during the sending process will be deleted after a period of seven days at the latest. You have the option of withdrawing your consent to the processing of personal data at any time. You can also object to the storage of your personal data at any time when contacting us by e-mail. However, we would like to point out that in such a case the conversation cannot be continued. You can revoke any consent you have already given at any time. All you need to do is send us an informal email. The legality of the data processing carried out until the revocation remains unaffected by the revocation. All personal data stored in the course of contacting us will be deleted in this case.
VIII. Web Analytics
1. Google Tag Manager
This website uses the Google Tag Manager from Google Inc. This manager is a solution with which we can manage so-called website tags via an interface. This allows us to integrate marketing services from Google, such as Google Analytics, or external offers, such as Facebook Pixel, into our website. The Tag Manager, which implements the individual tags, does not process any personal data of website users.
With regard to the processing of users' personal data, which processed by the individual marketing services, reference is made to the respective points in this privacy policy. Usage guidelines: https://www.google.com/intl/de/tagmanager/use-policy.html.
2. Use of MARKSALE®
This website collects and processes data for marketing and optimization purposes using MARKSALE® technology. This data is stored and processed on the basis of anonymous or pseudonymous profiles.
These user profiles are stored in cookies. In addition to the data stored when you access the website, this also concerns data about the website from which you accessed our website. the websites you visit when you access our website and, if applicable, the search terms you used to find our website.
Insofar as personal data is provided, the processing is based on legal regulations that permit processing because either explicit consent has been given in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or there is a legitimate interest in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR, whereby the website is tailored to the needs of the user; or the data is used in pseudonymous form for marketing or optimization purposes and the user has not objected to this use in each case. The data is not used to identify the person of a user and is not merged with other personal data about this user.
Objection to data storage
a) You can use the following link to object to the processing of your data. By clicking on the link, a so-called opt-out cookie is stored on your data carrier, through which MARKSALE® can recognize that you object to the storage of a (pseudonymized) user profile. Please note: If you delete the cookies stored by your browser, the opt-out cookie will also be lost. In this case, you will have to click on the opt-out link again.
b) You can also object to the storage of cookies by making the appropriate setting in your browser; however, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
You can find more information on web tracking and data processing in the MARKSALE® privacy policy: https://www.marksale.de/datenschutz IX. Online advertising
3. Use of Google Adwords Conversion
We use Google Adwords to draw attention to our attractive offers on external websites with the help of advertising material (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the advertising campaign data. We are interested in showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of advertising costs. These advertising materials are delivered by Google via so-called "ad servers". For this purpose, we use ad server cookies, through which certain parameters for measuring success, such as the display of ads or clicks by users, can be measured.
If you access our website via a Google ad, Google Adwords will store a cookie on your PC. These cookies generally lose their validity after 30 days and are not intended to identify you personally. The unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions) and opt-out information (marking that the user no longer wishes to be addressed) are usually stored as analysis values for this cookie. These cookies enable Google to recognize your internet browser. If a user visits certain pages of an Adwords customer's website and the cookie stored on their computer has not yet expired, Google will recognize them.
A different cookie is assigned to each Adwords customer. Cookies can therefore not be tracked via the websites of Adwords customers. We ourselves do not collect and process any personal data in the aforementioned advertising measures. We only receive statistical evaluations Google. Based on these evaluations, we can recognize which of the advertising measures used are particularly effective. We do not receive any further data from the use of the advertising material; in particular, we cannot identify users on the basis of this information. Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our level of knowledge: Through the integration of AdWords Conversion, Google receives the information that you have accessed the corresponding part of our website or clicked on an advertisement from us.
If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will find out your IP address and store it. You can prevent participation in this tracking process in various ways:
a) by setting your browser software accordingly; in particular, the suppression third- party cookies means that you will not receive any ads from third-party providers;
b) by deactivating cookies for conversion tracking by setting your browser to cookies from the domain "www.googleadservices.com",www.google.de/settings/ads , whereby this setting is deleted when you delete your cookies;
c) by deactivating the interest-based ads of the providers that are part of the "About Ads" self- regulation campaign via the link www.aboutads.info choices, whereby this setting is deleted when you delete your cookies;
d) by permanently deactivating it in your Firefox, Internet Explorer or Google Chrome browsers under the link www.google.com/settings/ads/plugin. We would like point out that in this case you may not be able to use all the functions of this website to their full extent.
The legal basis for the processing of your data is Art. 6 para. 1 sentence 1 lit. f GDPR or, if you have given your consent, Art. 6 para. 1 sentence 1 lit. a GDPR. Further information on data protection at Google can be found here:www.google.com/intl/de/policies/privacy and services.google.com/sitestats/en.html. Alternatively, you can visit the website of the Network Advertising Initiative (NAI) at www.networkadvertising.org. Google has submitted to the EU-US Privacy Shield, www.privacyshield.gov/EU-US-Framework.
4. Remarketing
In addition to Adwords Conversion, we use the Google Remarketing application. This is a process with which we would like to address you again. Through this application our advertisements are displayed to you when you continue to use the internet after visiting our website. This is done by means of cookies stored in your browser, which are used by Google to record and evaluate your usage behavior when you visit various websites. This enables Google to determine your previous visit to our website.
According to its own statements, Google does not merge the data collected in the context of remarketing with your personal data which may be stored by Google. In particular, according to Google, pseudonymization is used in remarketing.
5. Facebook pixel
Furthermore, the website uses the remarketing function "Custom Audiences" of Facebook Inc. ("Facebook") with the help of the so-called Facebook Pixel. This allows users of the website to be shown interest-based advertisements ("Facebook ads") when they visit the Facebook social network or other websites that also use the process. We are interested in showing you advertisements that are of interest to you in order to make our website more interesting for you.
Due to the marketing tools used, your browser automatically establishes a direct connection with the Facebook server. We have no influence on the scope and further use of the data collected by Facebook through the use of this tool and therefore inform you according to our level of knowledge: By integrating the Facebook pixel, Facebook receives the information that you have accessed the corresponding website of our Internet presence or have clicked on an advertisement from us on the Facebook website.
With the help of the Facebook pixel, we want to ensure that our Facebook ads correspond to the potential interest of users and not annoying. With the help of the Facebook pixel, we can also track the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad.
If you are registered with a Facebook service, Facebook can assign the visit to your account. Even if you are not registered with Facebook or have not logged in, it is possible for the provider to find out and store your IP address and other identifying features.
The legal basis for the processing of your data is Art. 6 para. 1 sentence 1 lit. f GDPR. Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAACCstatus=Active). The processing of data by Facebook takes place within the framework of Facebook's data usage policy. Accordingly, you will find general information on the display of Facebook ads in Facebook's data usage policy: https://www.facebook.com/policy. Special Information and details about the Facebook pixel and how it works can be found in the Facebook help section: https://www.facebook.com/business/help/651294705016616.
You can object to the collection by the Facebook pixel and use of your data to Facebook ads. To set which types of ads are displayed to you within Facebook, you can go to the page set up by Facebook and follow the instructions on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, i.e. they are applied to all devices, such as desktop computers or mobile devices. For users of our website who are not registered with Facebook, the "Facebook Custom Audiences" can be deactivated via this link.
X. Social Media
1. Social media presence
We maintain fan pages within various social networks and platforms with the aim of communicating with the customers, interested parties and users active there and informing about our services. We would like to point out that your personal data may be processed outside the European Union, which may result in risks for you (e.g. when enforcing your rights under European / German law). Please note that some US providers are certified under the Privacy Shield and have therefore undertaken to comply with EU data protection standards.
As a rule, user data is processed for market research and advertising purposes. For example, usage profiles can be created from the usage behavior and the resulting interests of the users. These user profiles can in turn used, for example, to place advertisements within and outside the platforms that presumably correspond to the interests of the users. For these purposes, cookies are generally stored on the user's computer, in which the user's usage behavior and interests are stored. Furthermore, data can also stored in the user profiles independently of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them).
The processing of users' personal data is based on our legitimate interests in effective user information and communication with users in accordance with Art. 6 para. 1 lit. f. GDPR. GDPR. If users are asked by the respective providers to consent to data processing (i.e. to give their consent, e.g. by ticking a checkbox or confirming a button), the legal basis for processing is Art. 6 para. 1 lit. a., Art. 7 GDPR.
Further information on the processing of your personal data and your options to object can be found under the links of the respective provider listed below. Data subjects can also assert their rights to information and other rights against the providers, as only they have direct access to the users' data and have the corresponding information. We are of course available to answer any questions you may have and will support you if you need help.
Facebook
Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland Datenschutzerklärung: https://www.facebook.com/about/privacy/ Opt-Out: https://www.facebook.com/settings und http://www.youronlinechoices.com Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active.
Instagram
Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA Datenschutzerklärung/Opt-Out: http://instagram.com/about/legal/privacy/.
LinkedIn
LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Irland Datenschutzerklärung https://www.linkedin.com/legal/privacy-policy Opt-Out:https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out, PrivacyShield:https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active.